Shades EQ Gloss Demi-Permanent Color Hair Toner - Redken

07M Driftwood

SKU#: USA-030426 UPC#: 884486436108

07M Driftwood

SKU#: USA-030426 UPC#: 884486436108

01B Onyx USA-028866

02M Midnight Ash USA-028785

02ABN Cool Ebony USA-028794

03NW Cocoa Bean USA-028764

03V Orchid USA-028823

03N Espresso USA-028860

03A Terra Cotta USA-028818

03RB Mahogany USA-028974

03NB Mocha Java USA-028978

03RV Merlot USA-030411

03R Roxy Red USA-028796

03G Cinnamon USA-028797

04N Chicory USA-030437

04M Smoked Cedar USA-030428

04VRO Violet Rose USA-030409

04WG Sun Tea USA-028784

04NB Maple USA-028782

04RV Cabernet USA-028859

04ABN Dark Roast USA-028813

04NA Storm Cloud USA-028885

04CB Clove USA-031127

05V Cosmic Violet USA-028886

05NW Macchiato USA-028762

05CB Brownstone USA-028787

05C Chili USA-028986

05N Walnut USA-028781

05G Caramel USA-028898

05RV Sangria USA-030171

05NA Smoke USA-028884

05CC Electric Shock USA-028749

05RB Manzanita USA-031128

06CR Sunset USA-028766

06VB Violet Lagoon USA-028897

06WG Mango USA-028786

06CB Amber Glaze USA-028789

06NB Brandy USA-028980

06T Iron USA-028775

06ABN Brown Smoke USA-028811

06RB Cherry Cola USA-028976

06NA Granite USA-028880

06AA Bonfire USA-028881

06G St Tropez USA-028798

06N Moroccan Sand USA-028799

06GI Tenerife USA-028753

06GB Toffee USA-030424

06R Rocket Fire USA-028792

06VRO Mauve Rose USA-030172

06RR Blaze USA-031124

07NW Milk Tea USA-028761

07M Driftwood USA-030426

07N Mirage USA-028759

07P Mother Of Pearl USA-028757

07VB Violet Star USA-028890

07G Saffron USA-028903

07NB Chestnut USA-028908

07RR Flame USA-028867

07V Crushed Amethyst USA-028846

07T Steel USA-028768

07C Curry USA-028994

07GB Butterscotch USA-030427

07NA Pewter USA-028878

07CB Spicestone USA-028790

07CC Urban Fever USA-028751

08VG Gilded Taupe USA-028829

08CR Sunrise USA-028765

08VB Violet Frost USA-028887

08VRO Rose Quartz USA-028997

08WG Golden Apricot USA-028788

08GI St. Barths USA-030435

08T Silver USA-028774

08N Mojave USA-028972

08C Cayenne USA-028995

08NA Volcanic USA-028877

08GG Gold Dip USA-028752

08GN Ivy USA-030432

08V Iridescent Quartz USA-031123

09VRO Rose USA-028928

09VG Iridescence USA-028826

09NW Cream Soda USA-028760

09P Opal Glow USA-028756

09T Chrome USA-028780

09NB Irish Creme USA-028981

09B Sterling USA-028973

09RB Blush USA-028977

09AA Papaya USA-028893

09V Platinum Ice USA-028889

09GI Hamptons USA-028754

09N Cafe Au Lait USA-028873

09GB Buttercream USA-030429

09G Vanilla Cream USA-028793

09NA Mist USA-028870

09M Sand Dunes USA-030422

010P Ivory Pearl USA-028906

010T Platinum USA-028904

010VV Lavender Ice USA-028909

010N Delicate Natural USA-028923

010GI Tahitian Sand USA-028912

010VG Baby USA-028779

Red Kicker USA-028985

Yellow Kicker USA-028983

6GN Green Moss USA-030431

Orange Kicker USA-028982

Violet Kicker USA-030418

Pastel Aqua Blue USA-028770

Pastel Pink USA-028769

Pastel Silver Green USA-028772

Pastel Peach USA-028773

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What It Is
Shades EQ Gloss is a vegan Acidic Demi-Permanent Hair Color used to gloss, tone, and refresh color.

What It Does

Use to enhance, enrich, change, match, tone down or intensify natural or color-treated hair

Tone pre-lightened or highlighted hair

Refresh and renew faded mid-shaft and ends

Restore color to highlights

Correct uneven, brassy, or overly vibrant colors

What Else You Need to Know
Exclusive to Redken: Why settle for less than number 1?

Shades EQ is the #1 Acidic Demi Permanent Haircolor in the United States

Shades EQ is the healthiest way to tone!

It is best to use an acidic demi permanent color after lightening hair as it offers gentle processing for outstanding condition and shine!

With Shades EQ, there is no need to worry about banding or harsh regrowth as acidic color does not lift.

Shades EQ provides the industry's best true violet acidic toner!

The best-selling 09V is every stylist's must-have

Directions

Mix in a 1:1 ratio with Shades EQ Processing Solution
Shades EQ Gloss may be applied with a bowl and brush or bottle and may be diluted with Crystal Clear to lessen intensity or customize any shade
Shades EQ Gloss may be applied with a bowl and brush or bottle and may be diluted with Crystal Clear to lessen intensity or customize any shade
Process at room temperature for 20 minutes, up to 40 minutes for gray hair
For resistant hair, process for 15 minutes with plastic cap under pre-heated warm dryer. Remove cap and cool for 5 minutes
For resistant gray hair, process 20 minutes with plastic cap under pre-heated warm dryer. Remove cap and process for additional 20 minutes at room temperature
Follow with Color Extend Shampoo and Conditioner

Pro Tips:

Shades EQ is the perfect choice for enhancing, enriching, toning down or intensifying natural or color-treated hair! Use to refresh and renew faded color at the mid-shaft and ends (zones 2 and 3) while processing permanent color at the regrowth (zone 1).

Shades EQ is great for blending gray hair without lifting the hair's natural pigment. It can also be used to correct uneven, brassy or overly vibrant tones.

Features & Benefits

Low ammonia
Natural Beeswax Base: Paul Mitchell's beeswax is sourced in West Africa, where bees pollinate plants year-round, so they don't have to store honey for hibernation season. Pollinating all year contributes to the area's biodiversity and help uphold their ecosystems.
Low cost per application that will help increase your bottom line.
Up to 100% gray coverage.
Advanced oxidative dyes.
Unique ChromaLuxe™ technology.

Ingredients

AQUA / WATER / EAU ISOPROPYL ALCOHOL SODIUM C14-16 OLEFIN SULFONATE DECETH-3 PROPYLENE GLYCOL COCAMIDE MIPA OLEYL ALCOHOL PPG-2 BUTYL ETHER LAURYL ALCOHOL PEG/PPG-4/12 DIMETHICONE PPG-5-CETETH-10 PHOSPHATE SODIUM SULFITE COCO-BETAINE ETHANOLAMINE MYRISTYL ALCOHOL PARFUM / FRAGRANCE SODIUM CHLORIDE ERYTHORBIC ACID CETYL ALCOHOL SODIUM CITRATE WHEAT AMINO ACIDS BENZOIC ACID EDTA TETRASODIUM EDTA THIOGLYCERIN PHENOXYETHANOL DISODIUM EDTA BHT POTASSIUM SORBATE PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE SODIUM METABISULFITE

[+/- MAY CONTAIN / PEUT CONTENIR TOLUENE-2,5-DIAMINE 2-AMINO-6-CHLORO-4-NITROPHENOL 1-HYDROXYETHYL 4,5-DIAMINO PYRAZOLE SULFATE m-AMINOPHENOL 4-CHLORORESORCINOL 2-NITRO-5-GLYCERYL METHYLANILINE 3-NITRO-P-HYDROXYETHYLAMINOPHENOL HC RED NO. 3 RESORCINOL 2,4-DIAMINOPHENOXYETHANOL HCl 5-AMINO-6-CHLORO-o-CRESOL 4-AMINO-2-HYDROXYTOLUENE p-PHENYLENEDIAMINE 2-METHYLRESORCINOL p-AMINOPHENOL 6-HYDROXYINDOLE 2-METHYL-5-HYDROXYETHYLAMINOPHENOL N,N-BIS(2-HYDROXYETHYL)-p-PHENYLENEDIAMINE SULFATE 2-AMINO-3-HYDROXYPYRIDINE]

Acidic pH: ensures gentle processing for outstanding condition and shine

Long-Lasting Colorants: creates vibrant color that fades on tone

No-Ammonia No-Lift Formula: minimizes swelling and cuticle damage

Wheat Amino Acids: helps lock in moisture and protect condition of hair

Silicone: improves shine and wet combability