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    "longDescription": "Exhilarating tech meets next-generation performance in the GAMMA+ Xceed Professional Hair Dryer. The high-efficiency digital brushless motor produces <strong>up to 120,000 RPM</strong>, bringing ultra concentrated airflow for faster drying, controlled styling, and reduced heat stress. With <strong>12 heat and speed combinations controlled through a sleek LED interface</strong>, this hair dryer is the modish answer to every head of hair. The <strong>added memory function</strong> recalls previous settings, and the <strong>key lock system prevents unwanted changes during a service</strong>, so users will never miss a step in their routine. Designed to &ldquo;xceed&rdquo; all expectations of a modern blowout, the Xceed Hair Dryer <strong>boasts both negative ion tech and the new Oxyray Trio Light Technology. </strong>This state-of-the-art feature puts the perfect additional mix of active oxygen and infrared settings right into the user's hands. <strong>Each mode can be activated individually or combined for a complete professional treatment</strong> that reduces frizz, boosts shine, protects color, and supports scalp health, making it perfect for the stylists who want to bring more dynamism to their chairs.<br><br>The aerodynamic nacelle design, inspired by aircraft engineering, narrows at the rear and widens toward the outlet for a <strong>balanced, ergonomic grip </strong>that feels as good and intuitive as it is modish. A <strong>360&deg; 3D intake system expands airflow, increasing pressure and performance</strong>, while a sound absorbing sponge filter reduces vibration and keeps sound on the down low. Stylecraft believes futuristic power like this doesn&rsquo;t need to shout. <strong>Additional smart features</strong> bolster this innovative step into styling. A <strong>triple protection filter</strong> blocks debris to extend motor life, meaning no tool replacements for a while. The <strong>9&rsquo; tangle free cord, hanging loop, and flexible cable guide</strong> keep things practical, letting users navigate around their chairs with ease, and store their dryer safely when they&rsquo;re done. <strong>Complete with two professional nozzles and a diffuser</strong>, the GAMMA+ Xceed is the future of beauty packed into one unapologetically sleek package.",
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class=\"available-msgs\"></div>\n\n          <!-- Product Name -->\n          <h1 class=\"product-name\">\n            Xceed Hair Dryer\n          </h1>\n\n          <!-- SubBrand / Brand Link -->\n          <h5>\n            \n              <a href=\"/search-show?q=XCeed\" class=\"pdp-brand\">\n                XCeed\n              </a>\n            \n            \n              <meta itemprop=\"brand\" content=\"Gamma\">\n              <span class=\"pdp-by\">by</span>\n              <a href=\"/gamma\" class=\"pdp-brand\">\n                Gamma\n              </a>\n            \n          </h5>\n\n          <!-- Prices -->\n          <div class=\"prices\">\n            \n            \n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\n\t\n  <span class=\"logintoviewprice d-none\"><a class=\"js-gtm-beginlogin\" href=\"https://www.armstrongmccall.com/login\" data-gtm-eventlocation=\"product tile\">Login</a> or <a class=\"js-gtm-vsustart\" data-gtm-eventlocation=\"product tile\" href=\"https://www.armstrongmccall.com/signup\">Register</a> to buy</span>\n\n          </div>\n\n          <div class=\"product-number-rating clearfix\">\n\n            <!-- Product Number -->\n            <div class=\"product-number\">\n              <!-- Style ID -->\n              \n              <span class=\"product-id-label \">\n                SKU&#35;:\n              </span>\n              <span class=\"product-id\" itemprop=\"productID\" data-pid=\"USA-048756\">\n                USA-048756\n              </span>\n\n              <!-- UPC Number -->\n              \n              <span class=\"upc-wrapper \">\n                <span class=\"upc-id-label\">\n                  UPC&#35;:\n                </span>\n                <span class=\"upc-id\">\n                  \n                    810069134574\n                  \n                </span>\n              </span>\n            </div>\n\n          </div>\n\n          <!-- Applicable Promotions -->\n         \n            <div class=\"row js-promotion-messaging d-none\">\n              <div class=\"col-12 align-self-center\">\n                <div class=\"promotion_container centered my-2\">\n                  <div class=\"promotion_wrapper transparent\">\n                    <img src=\"/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/dwd1a1e3fc/images/icons/promotionBadge.svg\" alt=\"Offers Available\" />\n                    <div class=\"button-tertiary-big\" >\n                      Offers Available </div>\n                  </div>\n                </div>\n              </div>\n            </div>\n\n        </section>\n\n        <div class=\"detail-panel\">\n          <!-- Attributes -->\n          <section class=\"attributes\">\n            <div class=\"col-12 p-4\">\n\n              \n\n              <div>\n\n                <div class=\"mb-3 d-flex align-items-center justify-content-around\">\n\n                  \n                    <!-- Quantity -->\n                    \n\n\n\n\n  \n  \n</iselseif>\n\n\n\n\n\n\n\n  \n\n\n\n\n\n\n\n\n\n\n\n\n  \n  \n\n\n\n\n\n\n\n\n\n\n<div class=\"quantity-container  \">\n  <span class=\"loginPopover\" role=\"tooltip\" data-placement=\"top\" data-toggle=\"popover\" data-trigger=\"hover\" data-content=\"<a href='/login' class=js-gtm-beginlogin data-gtm-eventlocation=pdp>Log in</a> or <a href='/signup' class=js-gtm-vsustart data-gtm-eventlocation=pdp>Register</a> to add to your bag.\"></span>\n  <div class=\"quantity-container-plus-minus expanded \">\n    <button class=\"qty-minus qty-btn disabled\"><span>&minus;</span></button>\n    <input id=\"quantity-input-USA-048756\"\n      type=\"number\"\n      name=\"quantity-input\"\n      class=\"quantity qty-btn-input numeric-only\"\n      min=\"0\"\n      max=\"300\"\n      value=\"1\"\n      data-pid=\"USA-048756\"\n      data-product-type=\"standard\"\n      data-swatch-pid=\"false\"\n      data-quantity-limit=\"\"\n      data-stm-max=\"0\"\n      data-sdd-inventory=\"0\"\n      data-bopis-max=\"0\"\n      data-sdd-max=\"0\"\n      data-max-quantity=\"300\"\n      data-grid-qty-error=\"false\"\n      data-grid-base-url=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Product-AvailabilityJson?pids=\"\n\n      \n\n      \n        data-url=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Product-Variation?pid=USA-048756\"\n      \n\n      \n        data-variation-url=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Product-Variation?pid=false\"\n      \n\n      \n\n      \n\n    />\n    <button class=\"qty-plus qty-btn disabled\"><span>&plus;</span></button>\n  </div>\n</div>\n                  \n\n                  <!-- Add To Cart -->\n                  <div class=\"add-item-to-bag\">\n                    \n                      <input type=\"hidden\" class=\"add-to-cart-url\" value=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Cart-AddProduct\">\n                      <div class=\"cart-and-ipay\">\n                        \n                          <a href=\"/login\" class=\"login-or-register-to-shop button-primary-big text-nowrap js-gtm-beginlogin quickview-login-btn\" data-gtm-eventlocation=\"quickview\">\n                            Log in or Register to Shop\n                          </a>\n                      \n                      </div>\n                    \n                  </div>\n\n                </div>\n\n                \n                  \n\n\n     \n\n\n\n  \n  \n</iselseif>\n\n\n\n\n\n\n\n\n<div class=\"js-availability-msg-USA-048756 js-availability-msg-pdp-size availablity-msg-parent hide\">\n  <div class=\"maxQty-error-msg-quickview d-flex align-items-center justify-content-between\">\n    <div class=\"availability-flex-wrapper\">\n      \n        <img src=\"/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/dwa12df0f7/images/icons/exclamation-circle-new.svg\" alt=\"warning-info\" class=\"mr-0\" />\n      \n      <span class=\"availability_msg ml-1\"></span>\n    </div>\n    \n      <span class=\"close-icon\">\n        <img class=\"close__icon\" src=\"/on/demandware.static/Sites-CosmoProf-USA-Portals-Site/-/default/dwcdf6e7b4/images/close-x-red.svg\" alt=\"close\" />\n      </span>\n    \n  </div>\n</div>\n                \n\n                \n                \n                  <div class=\"warning-wrapper geprErrorMessagePDP d-none\">\n                    Not available for standard shipping\n                  </div>\n                \n\n                <!-- WishList Link -->\n                <div class=\"wishlist-qv-container col-4 mt-3 mb-3\" data-loadurl=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Wishlist-WishListOptions?pid=USA-048756\">\n                </div>\n\n              </div>\n\n              <!-- Variation Attributes -->\n              \n\n              <input class=\"AvailabilityJsonURL\" type=\"hidden\" data-url=\"/on/demandware.store/Sites-CosmoProf-USA-Portals-Site/default/Product-AvailabilityJson?pids=USA-048756&amp;page=qv\">\n              <!-- Product Availability -->\n              <div class=\"d-sm-none col availability align-self-end \" data-ready-to-order=\"true\" data-available=\"false\">\n                                                                                                                                     \n              </div>\n            </div>\n\n            <hr>\n\n          </section>\n\n          \n            <!-- Options -->\n            \n          \n        </div>\n      </div>\n    </div>\n  </div>\n\n  \n  \n</div>\n\n<div class=\"modal-footer row align-items-end\">\n  <div class=\"hidden-xs-down col availability align-self-end global-availability\"\n    data-ready-to-order=\"true\" data-available=\"false\">\n                                                                                                                         \n  </div>\n</div>",
  "productUrl": "/USA-048756.html"
}